Kathy Murray | Boston MA Listings. Real Estate


If you're on the fence about whether to reject or accept an offer to purchase, it is important to remember that a third option is available: submitting a counter-offer.

Ultimately, deciding to submit a counter-offer can be a tough choice for first-time and experienced house sellers alike. But we're here to teach you about the benefits of counter-offers and ensure you feel confident to submit a counter-proposal as needed.

Let's take a look at three tips to help you decide when to submit a counter-offer.

1. Assess Your Residence

Although the initial asking price for your house is not set in stone, you likely have expectations about how much you should receive for your home. But if a homebuyer submits an offer to purchase that falls below your expectations, you should assess your residence to help you make the best-possible decision.

Try to take an objective view of your home – you'll be glad you did. For instance, if you discover your home is one of many similar properties available in a buyer's market, you may want to accept an offer to purchase, even if it falls below your expectations. On the other hand, if you feel that your home is in great condition and you receive an offer to purchase that is short of your initial asking price, you may want to counter the proposal or reject it altogether.

2. Review the Housing Market

Housing market data can help any home seller make informed decisions throughout the property selling journey. There is plenty of housing market data at your disposal, and you should not hesitate to use it, especially when you analyze an offer to purchase.

Oftentimes, it helps to look at the prices of recently sold residences, the prices of available residences in your area that are similar to your own and other pertinent housing market data. With this information, you can gain deep insights into the housing market. Then, you can determine whether an offer to purchase falls in line with the current state of the real estate sector.

3. Work with a Real Estate Agent

There is no need to review an offer to purchase on your own. Fortunately, if you hire a real estate agent, you can get the help you need to perform an in-depth analysis of any offer to purchase.

A real estate agent is a house selling expert who will allocate the necessary time and resources to help you review an offer to purchase. He or she can provide a recommendation about whether to counter a homebuying proposal and explain the reasons for this recommendation as well. Plus, if you ever have concerns or questions about an offer to purchase, a real estate agent is happy to address them.

Should you counter an offer to purchase? The answer depends on the home seller, the real estate market and other factors. And if you use the aforementioned tips, you can perform a full evaluation of an offer to purchase and proceed accordingly.


If you want to enjoy a fast, profitable home selling experience, it helps to prepare as much as possible. In fact, if you craft a home selling strategy, you should have no trouble achieving your home selling goals.

Now, let's take a look at three tips to help you create a successful home selling strategy.

1. Consider the Buyer's Perspective

Think about how a homebuyer may perceive your house. Then, you can prioritize assorted home improvement projects and incorporate them into your home selling strategy.

For example, if your home's front lawn is messy and cluttered, now may prove to be a good time to hire a professional landscaping company. With support from this company, you can transform a subpar front lawn into a stunning one and bolster your house's curb appeal.

On the other hand, if you find that your home interior needs to be updated, you should perform assorted home interior upgrades. By doing so, you can enhance your house's interior and make it easy for buyers to fall in love with your residence.

2. Assess Your House Both Inside and Out

Ultimately, a home seller's goal is to maximize the profits from his or her home sale. If you include a home inspection as part of your home selling strategy, you can take the necessary steps to upgrade your house prior to listing it.

During a home inspection, a property expert will analyze your residence both inside and out. When the home inspection is finished, the property expert will provide you with an inspection report that details his or her findings.

Review a home inspection report closely. This report contains valuable insights that you can use to enhance your home's exterior and interior. It also may help you discover innovative ways to improve your house's value.

3. Collaborate with a Real Estate Agent

When it comes to crafting a home selling strategy, there is no need to work alone. Luckily, you can hire a real estate agent who can help you put together a successful home selling strategy in no time at all.

A real estate agent will teach you about the real estate market and help you set realistic home selling expectations. In addition, this housing market professional is happy to provide you with expert home selling insights to ensure you can optimize the value of your house.

Moreover, a real estate agent can offer comprehensive support at each stage of the home selling journey. He or she can help you list your house and promote it to the right groups of buyers. Plus, a real estate agent can provide recommendations as you review a home offer and ensure you can make an informed decision about whether to accept, reject or counter a proposal.

If you want to get the best-possible results from the home selling journey, it helps to establish a home selling strategy. Use the aforementioned tips, and you can craft a successful plan to sell your house.


When it comes to adding your residence to the real estate market, it is always better to err on the side of diligence.

Ultimately, there are many reasons to become a diligent home seller, including:

1. You can price your house competitively from the get-go.

For those who want to become diligent home sellers, it is paramount to set a competitive price from the get-go. By doing so, a diligent home seller can stir up plenty of interest in his or her house and boost the chances of a quick home sale.

A diligent home seller will allocate the necessary time and resources to learn about the real estate market. As such, this home seller will have no trouble establishing a competitive price for his or her residence from day one.

In addition, a diligent home seller will examine the prices of available houses that are similar to his or her own. With this housing market data in hand, a diligent home seller can establish a price range for his or her residence.

2. You can identify home improvement opportunities.

A diligent home seller likely understands that his or her residence has various pros and cons. At the same time, this property seller recognizes home improvement opportunities.

To learn about home improvement opportunities, a diligent home seller usually will conduct a home appraisal. This appraisal enables a property inspector to evaluate a residence and provide the home seller with an in-depth report about the house's condition. Then, the home seller can use these property insights to streamline his or her home improvement efforts.

Completing a series of home improvements can make a world of difference in the eyes of homebuyers. In fact, a diligent home seller will prioritize home improvement projects and finish assorted home interior and exterior tasks to transform an ordinary residence into a stellar one.

3. You can keep your cool in stressful negotiations with a homebuyer.

Let's face it – no home seller wants to worry about stressful negotiations with a property buyer. Fortunately, a diligent home seller will know what it takes to remain calm, cool and collected as home selling negotiations proceed.

A diligent home seller will understand the true value of his or her house. Thus, this home seller can enter negotiations with actionable data to help him or her make informed decisions.

Plus, a diligent home seller will maintain an open approach throughout negotiations. This approach will enable a home seller to listen to what a homebuyer has to say at all times. And if a home seller maintains an open approach, he or she increases the likelihood that all parties involved in negotiations will get the best possible results.

If you ever need extra assistance as you prepare to list your residence, you can always reach out to a real estate agent too.

Even a diligent home seller will collaborate with a real estate agent to get home selling guidance. That way, a diligent home seller can move one step closer to optimizing the value of his or her residence.


A successful home seller knows exactly what it takes to list a residence and maximize its value, regardless of the current real estate market's conditions. In fact, a successful home seller displays many attributes, such as:

1. Empathy

If a home seller can step into a homebuyer's shoes, he or she may be better equipped than ever before to enjoy a successful home selling experience. Thus, empathy may play a key role in your ability to quickly sell your house and receive the best price for it.

When it comes to analyzing the buyer's perspective, it generally helps to conduct a home inspection. That way, you can receive insights into any underlying home issues and address these problems accordingly.

Furthermore, an empathetic home seller may be more likely than others to conduct a home appraisal. With a home appraisal report in hand, a home seller can use a data-based property valuation to establish a competitive home price.

2. Diligence

A successful home seller will do everything possible to achieve the optimal results throughout the home selling journey. As such, this individual is diligent and allocates the necessary time and resources to learn what it takes to sell a house.

Typically, a successful home seller will work with a real estate agent, and for good reason. A real estate agent can provide expert insights into the housing market and help a seller get his or her residence ready to sell. Then, a real estate agent can offer comprehensive recommendations and tips to ensure a home seller can succeed.

3. Patience

Patience is a virtue that no successful home seller can live without. If a home seller displays patience, he or she may be able to address various home selling challenges with ease.

For example, a patient home seller understands that the housing market frequently fluctuates, and a seller's market today may transform into a buyer's market tomorrow. This seller also may realize that there is no guarantee that his or her house will sell as soon as it becomes available. Yet a patient home seller is prepared to deal with the uncertainty surrounding the real estate market and will remain calm, cool and collected, even in tough times.

Selling a home may prove to be a long, arduous process, particularly for those who are unprepared to deal with potential challenges throughout the home selling journey. Luckily, real estate agents are available who can assist you as the home selling journey moves forward.

A real estate agent can help a home seller list a residence and showcase it to the right groups of buyers. Plus, a real estate agent is happy to help a home seller alleviate stress during the home selling journey and ensure this individual can succeed in any housing market, at any time.

Want to succeed as a home seller? Reach out to a local real estate agent, and you can get the support you need to thrive throughout the home selling journey.


Selling a home takes patience. Especially when you’re balancing your time between settling into your new home, and keeping up with your work and family life. So, when you’ve finally gotten to the point of accepting an offer on your home, you’ll probably breathe a sigh of relief--and you should!  However, there are still a few more things that will need to happen and a couple of things to consider before closing the deal on your home sale.

Contingencies on the purchase contract

A purchase contract typically includes contingency clauses that are designed to protect the interests of both the buyer and the seller. These clauses mean that the contract is contingent upon the actions being completed before it can be legally valid.

There are three main contingencies that will likely be included in the purchase contract before closing--inspection, financing, and appraisal.

Inspection contingency

The inspection contingency allows the buyer to have the home inspected by a professional before closing (the time should be specified within the contract, but the inspection should usually occur no more than two weeks after you accept the offer). A home inspection lets the buyer know what to expect in terms of repairs that the home needs now or will need in the near future.

Financing contingency

Since the vast majority of buyers will be purchasing their home through a loan, a financing contingency is included to allow the buyer time to secure their mortgage. Getting pre-qualified and pre-approved makes this process easier, but the buyer will still have to finalize and close on their mortgage before their financing is official.

This clause exists to protect the buyer in the event that their mortgage application is denied, ensuring that they aren’t penalized.

Appraisal contingency

The third contingency most often found in purchase contracts is a home appraisal. The buyer will order an appraisal and then the appraiser will reach out to you to find a day to come and value your home.

If the home is then appraised at the amount agreed upon in your contract, this contingency is met. However, if the appraisal comes up lower than the purchase amount, the buyer can renegotiate the price.

Walkthrough and closing

Once the appraisal and inspection have been met and financing secured, the buyer will have a chance to do a final walkthrough of your home. The walkthrough usually occurs no more than two days prior to closing on the sale. A walkthrough allows the buyer view the home one last time to ensure that the condition of the home hasn’t drastically changed since the home was inspected or appraised. So, make sure the buyer is aware of any changes you planned to make to the home before closing.

Now you’re ready to close on your home sale. You’ll receive a disclosure form to review (read it carefully!) and sign. Once closing is complete, ownership of the home is officially transferred to the buyer.

While the closing process does include several steps, it’s important to be available and cooperative along the way to ensure a smooth sale and transition into your new home.




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